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Why don't people do what I tell them?

Because nobody likes to be told what to do.

Defy what you know

Your blind spot is the gap between your management style and how people want to be led. Pushing your team to follow directions trains them to stop thinking. Breakthrough performance begins when you stop talking and start listening—in very specific ways.

Look in the mirror

To get better performance, you need to think differently with more curiosity, intention, and intelligence. Your first step is staring back at you.


A framework rooted in how the best leaders think—and why. When you became a manager did you upgrade your leadership skill set? It’s not too late if you start right now.

Better Thinking, Better Choices, Better Leader

This vs. That

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